Categories
Molson merges with Coors
General Beer Discussion by CHOPZ
What do you think of this ? Annual revenues of about $6 billion. Holy smokes, lots of money to be made with beer.
20 years ago
CHANGEUP45
22525
In Reply To #8 We ARE in the General Beer Forum... ?? How drunk are you?
CHANGEUP45
22525
In Reply To #15 Funny you say that because the Molson Golden is the only one I can sort of tolerate. It's still a bad beer, but not nearly as bad as some of the others. Molson Ice is like a skunk pissed in it.
In Reply To #7 Retro--In 1984, I bought a bottle of Molson Golden by mistake. I assumed it was the regular Molson that Consumer Reports had rated favorably, albeit as a somewhat bland product. The Golden was in an attractively designed light blue, white, and gold labeled container and had a very well "crafted" balanced flavor with a superb bitterness right in the middle. I think the Snobs and Gourmets of BP today would have been impressed. Unfortunately, Molson Golden has gone thru many label changes and I don't know how many formula changes since then. I still consider it drinkable, but not nearly as good as it was. My theory is that Molson developed brand loyalty among Canadian consumers with quality products, and then began to 'adjust their formulas' i.e. cut production costs.
In Reply To #3 Here is a perfect example of survival of the popular. These biers and ales are nicht mein bier, but someone is damn sure buying them! If you are a commercial operation, you are not interested in setting brewing trends, your concern is the bottom line. Lght bodied Pils type biers rule the world's commercial market, period. In the eyes of coors (aka sewers)how can they make a better product then one that make Billions of $$?!! Go anywhere in the world and guess what the vast majority of folks drink, Pils! In England, ok, maybe Stale Ale, to some degree, but "lager" is making huge inroads there as well. Guinness produces the continental (same as US) Buttwiper in Ireland! Face it lads, we ride in the back of the world's bier bus. We few, we happy few...