Croocked Moon Brewing

Croocked Moon Brewing

The name Croocked Moon was inspired by a graffiti drawing, I once saw a grinning moon. Its expression captured in many ways the philosophy I want to stand for. This is also underlined by the name of choice. I want to create a brand with an attitude that is not afraid to push the boundaries and the common views of what the actual individual beers represent. English ologists will note misspelling of the word "Croocked." This typo caused initially that I was given web domains and because of a typo there had sneaked an extra "c" in. I wondered if I should buy another domain name, but then decided that it actually fell very nicely with my philosophy to challenge the conventional way of perceiving beers on: I want to signal a more aggressive and provocative attitude towards the conventional way put together beer. The slogan "Ergo Bibendum," which loosely translated means "why we drink" is the old nature and are used increasingly often by medical students when they are toast. The idea behind this slogan is simple. Which describes the philosophy I want to create beer that challenges and provokes, but simultaneously has a flavor that gives people reason to choose just one Croocked Moon when they want a beer, there is something beyond the ordinary. Croocked Moon in itself an excellent reason to drink a beer (or two).